How to Succeed on YouTube: Tips from Zoella and Direct Line – The Drum

How to Succeed on YouTube: Tips from Zoella and Direct Line
The Drum
When 24-year-old Zoe Sugg appeared on the Comic Relief Great British Bake-Off this month it cemented her position as a very modern breed of celebrity – a home-grown, bedroom superstar whose fan base began on YouTube. The vlogger, better known as Zoella

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