Consumers trust social media stars more than celebrities or ads – Marketplace.org

Consumers trust social media stars more than celebrities or ads
Marketplace.org
… blogger than a celebrity. Not surprisingly, a majority of the millennials surveyed — 70 percent — valued non-celebrity endorsements, particularly from influencers that they consider peers. … Many of these YouTubers will feature sponsored

via Celebrity makeup tips – Google News http://ift.tt/1X14emX